Video: Stop Giving Your Customers Too Many Choices — They Don’t Want Them!

January 4, 2012

It makes sense that the more choices that a Product Manager gives to his or her customers, the happier they’d be, right? Dr. Anderson takes a look at what happens when we present our customers with too many decisions to make. Dr. Anderson discovers that the one thing that our overloaded customers really don’t want [...]

Read the full article →

Why Product Managers Need To Learn How To Do Visioning

January 2, 2012

Being a product manager is a hard job. It seems like there is always too much to do every single day. Keeping yourself focused on what needs to be done today or maybe even tomorrow is enough to keep you fully booked. Oh wait, there is one other thing that you need to be doing [...]

Read the full article →

Merry Christmas – Take The Week Off!

December 26, 2011

Loyal readers & subscribers, here’s hoping that this upcoming Christmas season week is a great week for you – I’m taking it off! Blogging will resume after the holidays… Everyone seems to celebrate something different this week, but I’m hoping that no matter how you choose to spend your time, you will enjoy yourself. The [...]

Read the full article →

How Can A Product Manager Create A Good Product Strategy?

December 19, 2011

So what’s your product strategy? If you are like most product managers, you probably don’t have one. Oh sure, if somebody asks you what your product’s strategy is, you can quickly come up with some words that sound good – increase market share, drive down costs, beat the competition, etc. But really, just between us [...]

Read the full article →

Great Product Managers Aren’t Afraid To Stumble On The Way To The Top

December 12, 2011

A quick question for you: are you afraid to fail? Would you be willing to take on responsibility for a product that might not be a success? I’m willing to bet that a lot of us would say “no” – our company’s product managers who are perfect are rewarded while product managers who fail are [...]

Read the full article →